Unity has launched a suite of AI tools in open beta for all developers on Unity 6 or above. The new toolset is designed to ...

Unity faces strong competition from AppLovin ( APP) in advertising, while Meta ( META) continues to strengthen its ad network. In game development, Unity is caught between high-end tools like Unreal ...

Unity has been front and centre for a growing number of games developers for years now and their big bet on the implementation of AI as the way to seal the deal and power ahead has been no secret. Now ...

Unity AI just entered beta, and the tool promises to build entire game environments, vehicles, and scripts through nothing ...

Beta launch: Unity AI is now in open beta for Unity 6+, offering automation, asset generation, and integration with external AI tools. Editor integration: The AI assistant understands Unity project ...

SAN FRANCISCO--(BUSINESS WIRE)--At its annual “Unite” developer conference, Unity (NYSE: U), the world’s leading platform for creating and growing games and interactive experiences, will announce that ...

Unity’s AI-led ad-tech and game dev growth boosts ROAS and revenue, supports strong guidance, and keeps valuation attractive.

As Unity refines its 2026 render pipeline strategy, the path to building custom Vulkan renderers has become less fragmented and more focused on the Universal Render Pipeline (URP). For sandbox and ...

I am an author and features writer at Android Police. I primarily writes guides, how-tos, and roundups on the latest smartphone apps and features for Android Police since joining the team in early ...

Summary US studios outsource PC game development to scale faster without expanding internal teamsUnreal Engine and Unity ...

The video game industry is now bigger than it has ever been before, with more and more young people interested in developing their very own video games –- and rightly so. After all, game development ...